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Brand

GUBI

Founded in 1967 in Denmark, Gubi is an iconic design brand known for its visionary approach blending Scandinavian heritage and modernity. Installed in former docks of Copenhagen, the company reprints cult pieces while collaborating with renowned contemporary designers. His goal: to create timeless, bold and deeply elegant furniture. ... Read more

The brand

GUBI

Founded in 1967 in Denmark, Gubi is a design brand recognized for its visionary approach combining Scandinavian heritage and modernity. In ...stalled in former docks of Copenhagen, the company reprints cult pieces while collaborating with renowned contemporary designers. His goal is none other than to create timeless, bold and deeply elegant furniture. Since its beginnings, Gubi has established itself as a visionary publisher combining Scandinavian design, international influences and aesthetic research. Brand collaborates with major creators such as Pierre Paulin, href="https://www.silvera.fr/gamfratesi?_gl=1*ivtv4d*_up*MQ.. *_gs*MQ.. &gclid=EAIaIQobChMIia220LTxkAMVBYX9BR0kVxQoEAAYASAAEgLZvPD_BwE&gbraid=0AAAAADyLSW_DavIzXJ0vHaOifaoQvyVNz">GamFratesi, Mathieu Matégot, Greta Grossman or Cecilie Manz, offering a collection that is both rich, coherent and forward-looking. The brand is particularly known for its creations that have become essential in contemporary interiors. The fauteuil Pacha, imagined by Pierre Paulin in 1975, perfectly embodies the spirit Gubi : generous shapes, an exceptional comfort and a sculptural aesthetic. Other bestseller, the Beetle chair from the GamFratesiduo, recognizable by its enveloping seat and organic lines.

The iconics C - Chair, suspensions Multi-Lite, or the Adnet are among the most sought-after pieces. Today, Gubi covers a wide range of products: armchairs, chairs, tables, sofas, lighting, mirrors and design accessories. Each creation is distinguished by a high quality of manufacturing, a precise attention to materials and a desire to offer durable pieces. It is under the impetus of its founders, Lisbeth and Olsen Gubi, that the brand has developed in a spirit of research and rediscovery. Their historic headquarters, housed in a former tobacco factory of more than 2000 m2 converted into a loft-style showroom, perfectly illustrates the DNA of Gubi: a constant dialogue between heritage, innovation and timeless elegance. By bringing together great classics and new talents, Gubi establishes itself as one of the major references in Danish design. His collection, which crosses nearly a century of history, offers a singular vision: to propose furniture that evokes emotion, tells a story and sublimates each interior.Contact us to schedule an appointment at our showrooms in Paris, Lyon, Marseille, Bordeaux, Cannes, and London.

Questions / Answers

View our frequently asked questions

What are the most iconic Gubi products ?

Among the emblematic pieces of Gubi, some have become unmissable: the Pacha armchair by Pierre Paulin, the Beetle chair by the duo GamFratesi, the C-Chair, but also two flagship creations in the categories mirror and table: the Adnet mirror, imagined by Jacques Adnet, and the Epic table, a sculptural piece in travertine or stone. These iconic models are distinguished by their strong identity and their ability to immediately transform an interior.

Which Gubi lighting fixtures to choose according to my space ?

Gubi luminaires allow for the visual structuring of a room and to define its atmosphere. The Semi or Multi-Lite suspensions highlight a table, an island or an entrance. Gravity or Obello lamps diffuse a softer light, ideal for a living room or bedroom. The choice will depend on the ceiling height, the surface of the room and the type of atmosphere sought.

Which materials and finishes should be preferred for a Gubi product ?

Gubi offers a wide variety of finishes: velvet, bouclé, leather, wood veneers, lacquered metal or brass. The looped fabrics enhance organic seating, while leather shells are suitable for intensive use, for example in the dining room. The Epic table offers several mineral finishes, ideal for a contemporary interior seeking character and relief.

How to integrate and enhance Gubi furniture in a space ?

Gubi furniture is distinguished by sculptural lines that immediately bring relief to an interior. To enhance it, it is advisable to give it a bit of visual space: an armchair in a reading corner, a lamp on a console or a side table to structure a living room. By playing with materials — metal, stone, textured fabrics—we create a coherent whole where each piece finds its place without overloading the space.

What types of spaces are best for Gubi products ?

Gubi creations find their place in both private and professional environments. In a dwelling, they bring elegance and warmth to living rooms, dining rooms, offices or entrances. In hotels, restaurants, shops or reception areas, they reinforce the identity of the place thanks to their expressive and timeless design. Their versatility allows them to be used in intimate spaces as well as in larger volumes.

What is the durability of Gubi creations and how to maintain them ?

Gubi products are built to last with robust materials, meticulous manufacturing techniques and timeless design. Their maintenance is simple: regular dusting, gentle cleaning suitable for fabrics or metal finishes, and delicate wiping of blown glass or mineral surfaces. Regular attention ensures the longevity of parts and preserves their aesthetics over the years.