Saint-Germain

This 55m² space was conceived quite differently from a traditional SILVERA showroom. Its unique purpose was the result of careful reflection undertaken together with architect Frédéric Turpin, of the Facto agency: "The visibility from Boulevard Saint Germain demanded that this place be more than a showroom, it had to be an event driven storefront, a signal, a call, a permanent communication in volume." This intention shaped, from the very beginning, the deep purpose of a place designed as a living space, in constant transformation, mirroring the neighbourhood that surrounds it.

This is the true singularity of Silvera Saint Germain: to offer, in the heart of one of the most iconic districts of Paris, a space that does not simply display furniture, but that reveals, season after season, a new story. Conceived as a genuine event driven showcase, this showroom hosts three to four exhibitions each year, each one an opportunity for partner brands to unveil their world, their craftsmanship and their identity in the heart of Saint Germain des Prés.

Since its inauguration with the Italian brand Gallotti&Radice, the space has continually transformed itself through its exhibitions, each bringing its own atmosphere, its own materials, its own light.

The greatest names in international design have graced this space. BAXTER brought forth its flamboyant Italian world, all patinated leather and artisanal craftsmanship. Minotti unveiled its latest pieces in a Parisian exclusive, echoing the Milan Furniture Fair. Living Divani revealed the quiet elegance of its clean lines, while Fritz Hansen let the timeless legacy of Arne Jacobsen resonate throughout the space. Edra presented its boldest creations in preview, while Tacchini imagined a modular space, part living room and part dining room, built around the Victoria sofa designed by David/Nicolas. Riva 1920 celebrated the raw, enduring beauty of solid wood, true to its philosophy: "If it's real wood, it lasts forever." Gubi brought its iconic collection to life, rich with collaborations spanning the greatest designers of the twentieth century and today. Acerbis, finally, came to Paris to present its latest innovations, blending contemporary creations with iconic pieces from the 1970s, in a subtle dialogue between past and present.

In 2024, on the occasion of Paris Design Week, the showroom was entirely reimagined to celebrate the Rude Arts Tour and the sculptural, sensitive world of British designer Faye Toogood, featuring curvaceous furniture and rugs of suggestive form, created for Tacchini and cc-tapis.

Each exhibition thus gives way to a new atmosphere, always surprising, always renewed, making Silvera Saint Germain far more than a showroom: a true living space and place of discovery for all lovers of design.

From January through September, Silvera Saint Germain is delighted to host an exceptional exhibition dedicated to the Italian brand HENGE. This marks the brand's only Parisian pop up to date, a rare and precious opportunity to discover, in the very heart of Saint Germain des Prés, the full richness of a world where Italian craftsmanship meets a resolutely contemporary elegance. An exhibition not to be missed, for anyone wishing to immerse themselves fully in the refinement and subtlety of this exceptional Italian house.